The journal
The Olive Oil Shot Trend Got It Half Right
TikTok's olive oil shot trend has doctors pushing back — but the science they cite makes the case for a daily ritual, not a viral gimmick.
28 September 2026 · Chris Averill
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From the journal
28 September 2026 · Chris Averill
TikTok's olive oil shot trend has doctors pushing back — but the science they cite makes the case for a dai...
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25 September 2026 · Chris Averill
The EU's food safety regulator reaffirmed one olive oil polyphenol health claim in 2025 and rejected anothe...
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22 September 2026 · Chris Averill
As Greece's 2026 harvest begins and prices fall, the case for judging olive oil by its harvest date, not it...
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Wellness notes
06 June 2026 · Chris Averill
How a Spoonful of Peppery Olive Oil Became Part of My Cancer Healing Journey
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02 June 2026 · Chris Averill
At Oliiv, exceptional EVOO is part of our daily lives. We sip it, savour it, cook with it and drizzle it – ...
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03 April 2026 · Frankie Arpino
“Over 100,000 reels later… and we’re still calling it a ‘liver detox.’” Scroll Instagram for 30 seconds and...
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